On January 19th, Google+ hit 90 million users. So a little focus on that platform is probably needed this week as mostly I have talked about Facebook. I really could not make the points that the title indicates any clearer, so am sharing a page from a great paper from HubSpot – How to Use Google+ for Business.
Google+ has added a photo-captioning tool similar to what you see on Cheezeburger. You know the photos – the ones with inspiratinal meme text overtop. Google programmer Colin McMillen posted on Google+ “Today we’re rolling out a feature that makes it easier to add big, bold text on top of your photos. To try it out, drop a photo into the
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I really can not add more to this great discussion from Q on CBC Radio than what is said below: Clay A. Johnson argues that if you feel like you’re suffering from information overload, the real problem is probably your own bad habits. In his new book, The Information Diet, he makes the case for mindful media consumption. He advocates
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From time to time I receive requests for measurement tools to measure the reach of a twitter account and it’s efficacy when it comes to the tweeting. While there is no one tool that can give you all the information you need, the following do a good job as a collection to let you know how you are doing. All
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As mentioned in a post yesterday, many sites are going dark or advocating protest against the SOPA bill in the US. This bill affects not only Americans, but others outside of the US, including here in Canada. If the bill is passed, it will lead to pressure on Ottawa to follow suit. Regardless of changes to any laws outside of
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On Monday (Jan 16) Wikipedia founder Jimmy Wales announced that the English version of the site will be down as a response to the Stop Online Piracy Act (SOPA) currently before the House of Representatives in the US. The Whitehouse has had to respond to petitions (as required anyway with numbers over 25K) so this is sure to make the petition
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I listened to The Current on CBC Radio with some interest this morning. They were talking about the national Liberal Party convention in Ottawa over the weekend. It seems that that party is trying to be more open and inclusive. What struck a chord with me is that the attendees were treated to some social media learning. They had a
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All too often in Facebook I see posts as the following format. There is wasted opportunity by posting in this manner and also the inclusion of the URL is just plain ugly. Facebook has not made it easy to figure out, but you can make this a lot better. Not to mention I don’t even see the post title
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This week an Indian court has threatened to block sites with “offensive and objectionable” content, however they seem to be targeting Facebook, Yahoo and Google. I wonder if the folks over there even get what the web is. Justice Suresh Kai said that the three sites need to “develop a mechanism to keep a check and remove offensive and objectionable
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Search marketing has proven its marketing worth by driving traffic, brand value and an audience ready to convert. Social media – encompassing news, bookmarking and knowledge sites such as Digg and Wikipedia as well as networking and sharing sites such as Facebook and YouTube – provides huge audiences, lots of brand conversations and an entirely new marketing frontier. There are
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