Home » A Bookbook. And a Wrench.

A Bookbook. And a Wrench.

A bookbook. That is what Ikea is announcing in it’s latest rendition of the ever popular interactive format. Wondering though if I should not pick up an allen key wrench just in case I want to put something together.

 

A great example of marketing that is sure to be viral, based on the here today, gone tomorrow attitude espoused by today’s throw away technology.