Archive for the analytics Tag

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HootSuite Partners with Adobe to Help Marketers Calculate Social Media ROI

[Being one who uses HootSuite and Adobe products. I thought it prudent, if even for my own historical interest, to post this press release. – textureweb] The integration between HootSuite™ Enterprise Social Media Management System and Adobe® Digital Marketing Suite connects social media messages to website conversions and stats; this integration brings social media practitioners the kind of measurement prevalent
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