Archive for the reach Tag

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Canada Senator Mike Duffy Cannot Hide from Social Media

If you are not from Canada, then excuse the following post – unless you want to see a leading G8 country not descend into non democratic principles. Some might say that we have already done this because of the scandal involving many senate members. Our Senate is not elected, but appointed. We like to think that they are folks who
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2006 Bites Abercrombie & Fitch on the Skinny Jean Ass

You might have noticed a bit of a gap in the posts in the past few weeks as I took a break from writing to concentrate on some other urgent projects. Now back, let’s dig into something I heard about a few days ago. Since I don’t shop at the store, I was not aware that the retailer Abercrombie &
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Social and Mobile: Symbosis

This following article first appeared in Mobile Marketer. I wanted to share it with you. It really sums up how important social is, how important mobile is – but most of all how these content and delivery platforms work together in a really tight symbiotic relationship today and going forward. SAN FRANCISCO – An eMarketer executive at the ad:tech San
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Social Timing Insights [Infographic]

When to post, tweet, speak, shout. This infographic from Argyle Social gives some idea as to the whowhatwherewhatwhenwha?

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Looking for a Little Third Party Like

The following story from the Metro chronicles the efforts that Ford has taken with regards to social media. I find it not only interesting, but a story that continues to change and evolve as social media becomes more of our lives. Facebook is bringing brands closer to the consumer and letting the consumer take the controls with it comes to
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Witness to Incident Flames the Local Social

There has been a local story that has really taken hold here in the port city. Halifax has always been a rough town. With a large number of late night drinking establishments, a large contingent of students and a local population that has a history of somewhat an affinity for the drink, this story is certainly one that resonates. Before
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Keith’s Fails on Valentine’s Day

Alexander Keith’s asked on Facebook “Happy Valentine’s Day. Will you be sharing a Keith’s with someone special tonight?” on Valentine’s Day this year. I am not sure if the demographic they are reaching out to is particularly tied to having a cold one with someone special. Perhaps more of a wine variety? Interesting the comments that they got back in
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Spreading Your Message with YouTube

Having reached a point where her business and personal life is in disarray because of business dealings with Loblaws, Amanda House took to YouTube to appeal directly to company president Galen Weston about past dealings and failures about her company YoPro and Loblaws. I first saw this when a friend on Facebook posted this. His comments ring true with regard
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LinkedIn Applications Replaced by New Rich Media Feature

I recieved this in the email inbox yesterday. On December 11, 2012, you’ll be getting the new LinkedIn profile, which has a simplified design, provides deeper insights, and surfaces new ways to connect and build relationships. You’ll also be one of the first to preview a new way to showcase rich content on your profile — like presentations, videos, documents,
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The Good and Bad of Milk

Recently a friend on Facebook shared a photo. Turns out the photo is part of a larger contest from Farmers Dairy. I am one of those brand loyalists with my milk and Farmers is not my dairy brand, having been raised on Scotsburn. Turning to Facebook to see how the two stack up I noticed a big difference. I should
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