Archive for the #socialmedia101 Tag

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EdgeRank Esoterically Unravelled [INFOGRAPHIC]

  PostRocket has created a couple of easy to understand infographic that aims to help you understand how newsfeed stories are delivered to users on Facebook. The advent of EdgeRank has some mathmatically challenged folks in marketing and elsewhere a bit lost. Remember – more see what you post than your timeline of posts. The majority of folks spend time
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“I don’t want to be engaged”

Sounds like that Newfoundland and Labrador government’s social media advisory train is off the track. First, opposition Gerry Rogers member was kicked out of the house because she would not apologize to Newfoundland and Labrador Premier Kathy Dunderdale for someone else’s Facebook posts on the group Kathy Dunderdale must GO!!!. Rogers says she was added to the group without her
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Is Your Brand Afraid of Comments? Engage.

How is it that some are still not understanding the value of social media to their bottom line. Could it be that these companies are afraid to engage customers or have to face consumer comments?Perhaps this more traditional explanation of how important it is to be involved might help – if not directly then as an acedote to help those
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Are You a Twidiot?

If you really need a service to tell you not to tweet about things like how you hate your job or boss, then you are definitely ripe for being a twidiot – my coin for an idiot on twitter. One who fell out of the stupid tree and hit every branch on the way down. The website FireMe! attempts to
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Social Timing Insights [Infographic]

When to post, tweet, speak, shout. This infographic from Argyle Social gives some idea as to the whowhatwherewhatwhenwha?

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Matching Up Profile and Cover Photos in Facebook

I have been seeing a lot of mismatched cover and profile photos on pages where they owner wants the two images to integrate and wanted to review this as it has been some time since I have done that in an article called Facebook Image Measurements. Lets start with a template. You can achieve this by doing a screen grab.
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Looking for a Little Third Party Like

The following story from the Metro chronicles the efforts that Ford has taken with regards to social media. I find it not only interesting, but a story that continues to change and evolve as social media becomes more of our lives. Facebook is bringing brands closer to the consumer and letting the consumer take the controls with it comes to
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Witness to Incident Flames the Local Social

There has been a local story that has really taken hold here in the port city. Halifax has always been a rough town. With a large number of late night drinking establishments, a large contingent of students and a local population that has a history of somewhat an affinity for the drink, this story is certainly one that resonates. Before
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Keith’s Fails on Valentine’s Day

Alexander Keith’s asked on Facebook “Happy Valentine’s Day. Will you be sharing a Keith’s with someone special tonight?” on Valentine’s Day this year. I am not sure if the demographic they are reaching out to is particularly tied to having a cold one with someone special. Perhaps more of a wine variety? Interesting the comments that they got back in
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Dragging Out the Drag and Drop

Facebook finally added a feature that is way over due. Drag and drop photos. How long since that feature was active on YouTube for videos? A year, maybe more? This feature also allows to upload more than one, delete them from the post and have a preview. I do wish that the next roll out would see that the photo
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