Archive for January, 2012

The Importance of Page Status Updates

Update your status at least daily.  What is your company doing or working on?  Ask your fans a question or if they need help with something specific.  The status updates feed into your fans Facebook home page and helps you to create awareness by keeping you or your company / product name in front of them. Ask questions; create a
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Google Doodle Nicolas Steno

Nicolas Steno gets a Google Doodle for his 374th.

Google home page celebrates Danish anatomist, geologist and Catholic Bishop Nicolas Steno with a Google doodle Wednesday in honor of his 376th birthday. The colourful layered art hints at his contribution to science. He is considered one of the founders of the branch of geology called Stratigraphy (a branch of geology, studies rock layers and layering, or stratification). It is
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Featured Edit

Did Facebook make Page Creators a Featured Owner by Default?

Are you an admin of a Facebook page? I manage a few, and all of them have other admins, however I am the one who set them up. I have noticed this week that I have become the featured admin on all of the pages I set up. I had to edit the pages so that I would not appear.
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ghost in the machine the police

Targeting the Growing Senior Demographic

Older demographic is growing more than other demographics in Canada and the United States. Those over 50 are also the fastest growing demographic with respect to social media, though this would be reflective more from the opportunity to ramp up the participation of this group and the plateauing of younger demographics, rather than any new exciting trend. The real story
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Instagram uses a stylized version of the Brownie in it's app icon. Maybe the two circles in Flickr's logo were inspired by the Brownie as well.

Instagram vs Flickr: the mobile debate can be divided along the lines of function and pliability.

The following numbers show why Flickr has moved into the mobile arena to increase it’s affected photo sharing market share. So are the two services mutually exclusive and able to coexist, or will the end result is “That there can be only one”? Flickr • 51 million registered users. • Sharing website with mobile apps and social integration • 100
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YouTube moves beyond being a Web 2.0 Portal

The new video manager allows more function and easier privacy settings. A few years ago when people didn’t know what Web  2.0 was, I referred them to YouTube. The reason for that was that it helped differentiate what the initial web (1994 – early 2000’s) was. By that I mean that the initial offerings on the web were more push.
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When are Marketers Posting

Infographic: When to Post

ArgyleSocial release a new infographic that details when it is a good time to post and creat the best engagement. No suprise – if you are on Facebook and/or Twitter and looking to reach other businesses – do it during the work week. When you are looking to reach consumers at home, reach them when they are not at the
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My 2011 Top Social List

Another year to start collecting items for review next year. In the mean time should we look at a bit of what went down in social media last year? Usually I can’t be bothered with year-end lists. I used to spend all of New Years Day waiting for the top song of the year in the 100 countdown. That of
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