Funny how this is all about Facebook and the power of your identity there, rather than on Google+ – which is where the story came to my attention. German Tobias Leingruber (@tbx) is an artist and communication designer who’s work “explores mutual impacts of communication technologies and society”. Mixing art and technology with privacy and social issues, Tobias has come
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On March 30, 2012 all Facebook pages will automatically get the new timeline design. Don’t Panic. There is time. First off, if you are having a good return on your page investment, carry on as usual. The addition of the timeline gives a few new items, takes some others away, but in general pulls together a lot of changes in
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Canada is #5 in terms of countries on Google+, but still the penetration is 2.46% of the population. A far cry behind Facebook. Now numbers are showing that overall, the largest type of users of the network is students – hovering around 20%. So does it still make sense to look at Google+ to help grow your brand? comScore is
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Trying to convince their clients that “everything ages fast,” Brazilian ad agency Moma mocked up some hilarious vintage 1960s-style ads for Facebook, YouTube, and Skype. (Including charmingly broken Brazilian English.) The ads are currently being published in Meio & Mensagem, a Brazilian newspaper. – Gawker Funny thing is, where is the Google+? Maybe it’s not so prevelant in Brazil as
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By starting an event, you’re positioning yourself as a leader and an expert, which is great for your personal brand. You can use it to promote almost anything; it only needs to be something related to a specific date and a location. It doesn’t have to be a traditional event though. You can use it to promote a product launch,
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Everyone should have a Facebook branding strategy and it should be based not only on the audience you’re targeting, but your overall life goals. Depending on who you are, where you are in your career, what you’re passionate about and an expert in, you’ll want to brand yourself differently. If you haven’t signed up for Facebook, then you have a
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Subscribe is a new feature and is allows following the public updates of people on Facebook who are not your friends, and setting your profile to have people follow you. Last fall, Facebook introduced a new subscribe button for personal profiles that lets you adjust how much and what types of activity you see from friends such as photo
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Updating your status on Facebook allows you to project a single message to a large audience. Your status is a reflection of who you are and what you do. You can update your status with press mentions, your latest blog entry, a new project you’re working on or your interest in a particular job. Based on your branding strategy, you’ll
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Forget about getting in on the IPO. Only the very rich with accounts at JP Morgan or Chase would be getting any. And even then, not a lot according to some reports. Look to buy when it is triple the price when it finally comes out to everyone ;P. The rich get richer in these times folks.
With more marketers looking to expand brand awareness on social platforms, Facebook seems like a good place to start. Indeed it has the capacity to deliver the eyeballs in a qualitative way more than any traditional manner. Not uprising is the increase in the average age over the two years from 2008 to 2010. Remembering that the media age of
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