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Article: 9 Businesses Using Pinterest Contests to Drive Traffic and Exposure

  Are you using Pinterest to market your business? Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base. Here is why you should run a contest on Pinterest: Pinterest is the third most popular social network in the U.S. in terms of traffic. Pinterest
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Is your website ready for cross-device holiday shoppers?

Today I am just getting back from vacation, but received this in my inbox. I thought it important enough to share with you all. Last year’s holiday shopping gave birth to “couch commerce” shoppers—people using tablets as their preferred device for shopping. Because of this, online retailers are under pressure to ensure that their web properties are optimized for all
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Every day is a good day to paint.

From the Halifax Metro: Last month, a healthy portion of us went all googly-eyed over PBS Digital Studios’ rolling Mr. Rogers into a soothing club jam. Of course, that was just a healthy portion. Meanwhile, the rest of us stood arms folded, disgruntled and quietly protesting the studio’s choice for their inaugural clip of autotuned inspiration. Not that there’s anything
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#NBCfail Spawns a Plethora of Help

  American broadcaster NBC is getting a lot of flack for not seeing the storm on twitter coming their way with regard to their decision to delay broadcast Olympic events. This means that you have to hide your head in a bucket of sand if you want to watch an event to find out who won, as the results are
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The Data Olympics

  Here is an opportunity you should take advantage of. Data mining and sifter comScore is providing free data snacks around the Games, to keep the industry up-to-date. Check back every day for an updated graphic showing global online and mobile behavioural patterns and how these might be affected by one of the biggest sporting events in the world. Click
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Bricking up a page

When you create cool stuff, it just has to go viral. With over 4.5 million views and counting, this is a great example of technology garnering our interest and hence reach as we post, share and tweet about cool stuff like this. I think it’s time to get out the old Lego bricks and dig into my tech drawer. Thanks
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“Sounds like it was GM that screwed up, not Facebook”

This video featuring Jeff Greenspoon from Spoke talks to the Globe and Mail about the 180 from GM to look at advertising on Facebook. Earlier this year, car giant GM said that they saw no value in ads on Facebook and pulled it’s campaign. Seems that they woke up. Or someone pulled their head from the sand.

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Social Media Advertising – Old School

Someone asked me today about ambient media. Looking it up on wikipedia, I got to thinking. Is this a way to advertising in the physical world in a social way? After all is not the grocery store just another social space? And if so then is not advertising on your shopping cart then a form of social media? Hmmm. Penny
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So Who is in Your Neck of the Woods on Twitter?

  Ever wonder how you stack up against other tweeters in your city? Twitaholic allows you to do just that. A rather simple tool that can rank by number of followers is great, but remember that a large number of followers does not alone make success on twitter. Other things such as mentions, retweet and reach are more important. If
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Pinterest: Pinning Our Lives

I came across the following presentation entitled Pinning Our Lives: Pinterest and Beyond created by Aliza Sherman, on SlideShare. This being the midst of summer and me being a lazy bones, thought I would simply share this today for the post. Enjoy.