An interesting rant from a young Australian about Friending on Facebook. Worth a watch for those who are targeting this demographic and get a bit of insight into the first digital kids as they enter their 20s.
Don’t focus on fancy apps; focus on creative status updates. The newsfeed is the goldmine. Only 10% of fan interactions happen on the actual page Wall, while a whopping 90% occur in the newsfeed. What makes an effective status update? Here are some essential elements: Keep updates short & sweet. Ideally no more than two sentences or people won’t read
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