By comScore With the widespread adoption of the Internet around the world came the rise of social networking as a global phenomenon. In March 2007, Social Networking as a category had a global audience of less than 500 million users, representing just 56 percent of the world’s online population. In those days, as Thomas Friedman put it, “‘Twitter’ was a
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From Hubspot comes some unsurprising, but now substantiated info on rich email: Any experienced email marketer knows that crafting the perfect marketing email is somewhat of an art form. Not only do you have to nail copywriting, messaging, personalization, and proper segmentation and targeting — but you also have to worry about how that email actually looks. On both desktops
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Ever wonder how many towers there are, or even how close the nearest one is to you? You have two ways thanks to Manitoban Steven Nikkel. The Canadian Cellular Towers Map is a great use of Google Maps but if you are in central Canada, then you may have to zoom in a ways to actually start seeing the map.
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I feel that one can never be told enough to manage their social profile. You never know when you might find another opportunity or worse, have to look for one. Employers are looking beyond LinkedIn to find out what you are all about.
Are you using Pinterest to market your business? Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base. Here is why you should run a contest on Pinterest: Pinterest is the third most popular social network in the U.S. in terms of traffic. Pinterest
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Here is an opportunity you should take advantage of. Data mining and sifter comScore is providing free data snacks around the Games, to keep the industry up-to-date. Check back every day for an updated graphic showing global online and mobile behavioural patterns and how these might be affected by one of the biggest sporting events in the world. Click
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Ever wonder how you stack up against other tweeters in your city? Twitaholic allows you to do just that. A rather simple tool that can rank by number of followers is great, but remember that a large number of followers does not alone make success on twitter. Other things such as mentions, retweet and reach are more important. If
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Peter MacKay slept through history class. He must have. His information about the French and the War of 1812 is shameful and for being the National Minister of Defense it is utterly nexcusable. Last week during a speech at the French Embassy in Ottawa, the Defence Minister suggested the French supported the British during the War of 1812. MacKay’s office
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comScore and Facebook release a paper on measuring the true impact of social media on brands and explores ROI in thier lastest research: The Power of Like 2: How Social Marketing Works The Power of Like 2: How Social Marketing Works is the second research report in a series examining the ways in which brands can quantify the paid and
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