Archive for the strategy Tag

feature like post

Like and Comment this Post

It’s far easier to like a post than comment is it not? Think about a friend posting a picture. How often do you comment as opposed to simply liking it to let them know you appreciate the post. Now think about posting as a Facebook page admin. When you post something you are more often to get a like than
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dempstersdee

Toasted: Dempsters Partners with Dee

Dempsters Bread partnered in a very unique and funny way with comedian and actor Gerry Dee. Dee, a Canadian will also benefit from this, having just released a new book. The campaign involves Dee working at a juice bar where there is a supposed promotion on added vitamins to the juice. Customers are duped in a Candid Camera fashion to
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[Report] It’s a Social World: Top 10 Need-to-Knows About Social Networking and Where It’s Headed

By comScore With the widespread adoption of the Internet around the world came the rise of social networking as a global phenomenon. In March 2007, Social Networking as a category had a global audience of less than 500 million users, representing just 56 percent of the world’s online population. In those days, as Thomas Friedman put it, “‘Twitter’ was a
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lgdairyfarming

The Good and Bad of Milk

Recently a friend on Facebook shared a photo. Turns out the photo is part of a larger contest from Farmers Dairy. I am one of those brand loyalists with my milk and Farmers is not my dairy brand, having been raised on Scotsburn. Turning to Facebook to see how the two stack up I noticed a big difference. I should
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Guest Commentary: Facebook Guidelines.

  A good friend of mine posted what I think has to be a response to the latest hoax which has some thinking that Facebook going public means that earlier copyright agreement are negated. CBSNews notes that ” Facebook members own the intellectual property (IP) that is uploaded to the social network, but depending on their privacy and applications settings,
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article_qrcodes_1

QR Performs over Direct Marketing Tactics

QR codes are spurring consumers to take action with response rates that are higher than other direct marketing tactics, according to a new report from Nellymoser. The report, “Scan Response Rates in National Magazines,” found that readers of national magazines scan QR codes, Microsoft Tags, digital watermarks and other mobile action codes at an average rate of 6.4 percent. The
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Moving Fans from Pages to Stores

In my newsfeed today, someone shared this with his friends (including me) because it allowed more points in this game. Samsung Televisions has launched a contest with Angry Birds. The app allows you to play to win a Samsung Smart TV  with their  Angry Birds Check-in Challenge. This may work, or not. Part of the idea is that by using
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facebook share link

Real World Share Code

Straight from www.toyota.com/tundraendeavour, Here is some share code. Why did I ‘share’ this with you? Look at the first link – the one for facebook. That will show you how to not only share, but prescribe the link image and the copy rather than having Facebook randomly select incomplete copy or text. Especially important if your page is all video
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CRTC Denies BCE’s Bid to Acquire Astral

CRTC denies Bell’s bid to take over Astral; finds deal to be counter to public interest OTTAWA-GATINEAU, October 18, 2012 – Today, the Canadian Radio-television and Telecommunications Commission (CRTC) denied BCE’s application to acquire control of Astral Media’s television and radio services because it is not in the public interest. Astral Media operates 84 radio stations and 20 pay and
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Page Post Ads Checklist [INFOGRAPHIC]

Qwaya created an infographic in order to help you create Page posts that translate well into Page post ads, and is essentially a checklist for you to run through when creating Page posts that you might want to sponsor.