Archive for the strategy Tag

post to a page

Comment with Reach

I recently had a complaint with my local radio station. When I commented on their page, I also took the time to post it to my own timeline. Copying and pasting the same text will ensure that you are replicating the same message. To start though, use the @ symbol in front of the name. In this case I used
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Endorsement Entaglement

Being in search mode for a work has shown me some interesting trends that perhaps I might have not otherwise have picked up on. Lately I have been tweaking my LinkedIn profile which I have had for 10 years but really have not needed to change other than some updates. The activity has led to others in my network seeing
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Visuals are All

As I have mentioned in previous posts, I am not at present able to upload any media. To me part of what I want and need to tell in my storytelling must include graphics. This has led me to not posting. It also has led me to a realiszation about the importance of this blog to me. I am unsure
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mike savage

Paint What Matters – Halifax

Benjamin Moore has a contest that asks you to vote for the place that matters to you so that they can provide the paint to “Paint What Matters“. This is in partnership with Brad Pitt and his organization makeitright.org. Here in Halifax, our own mayor got into the act. Mayor Mike Savage does a great job at helping to promote
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2006 Bites Abercrombie & Fitch on the Skinny Jean Ass

You might have noticed a bit of a gap in the posts in the past few weeks as I took a break from writing to concentrate on some other urgent projects. Now back, let’s dig into something I heard about a few days ago. Since I don’t shop at the store, I was not aware that the retailer Abercrombie &
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EdgeRank Esoterically Unravelled [INFOGRAPHIC]

  PostRocket has created a couple of easy to understand infographic that aims to help you understand how newsfeed stories are delivered to users on Facebook. The advent of EdgeRank has some mathmatically challenged folks in marketing and elsewhere a bit lost. Remember – more see what you post than your timeline of posts. The majority of folks spend time
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“I don’t want to be engaged”

Sounds like that Newfoundland and Labrador government’s social media advisory train is off the track. First, opposition Gerry Rogers member was kicked out of the house because she would not apologize to Newfoundland and Labrador Premier Kathy Dunderdale for someone else’s Facebook posts on the group Kathy Dunderdale must GO!!!. Rogers says she was added to the group without her
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Looking for a Little Third Party Like

The following story from the Metro chronicles the efforts that Ford has taken with regards to social media. I find it not only interesting, but a story that continues to change and evolve as social media becomes more of our lives. Facebook is bringing brands closer to the consumer and letting the consumer take the controls with it comes to
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featurenewsfeed

Like I Need More Newsfeeds.

Facebook to me is a richer experience on the desktop than on the mobile device. I can share, comment better and more in the browser than the app. Instead of adding more function to the app, Facebook announced today that Inspired by mobile: Now the best parts of Facebook for mobile are on the web, too. Basically it comes down
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feature beer fail

Keith’s Fails on Valentine’s Day

Alexander Keith’s asked on Facebook “Happy Valentine’s Day. Will you be sharing a Keith’s with someone special tonight?” on Valentine’s Day this year. I am not sure if the demographic they are reaching out to is particularly tied to having a cold one with someone special. Perhaps more of a wine variety? Interesting the comments that they got back in
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