New Survey Shows Highly Connected SocialMoms Prefer Intimacy Over Virtual Connections This Valentine’s Day SAN FRANCISCO, Feb 13, 2012 (BUSINESS WIRE) — If given the choice to go without one thing for Valentine’s Day, about 76% of social media savvy women choose to give up Facebook over sex with their spouse or partner, according to a new survey by
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Forget about getting in on the IPO. Only the very rich with accounts at JP Morgan or Chase would be getting any. And even then, not a lot according to some reports. Look to buy when it is triple the price when it finally comes out to everyone ;P. The rich get richer in these times folks.
With more marketers looking to expand brand awareness on social platforms, Facebook seems like a good place to start. Indeed it has the capacity to deliver the eyeballs in a qualitative way more than any traditional manner. Not uprising is the increase in the average age over the two years from 2008 to 2010. Remembering that the media age of
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An interesting rant from a young Australian about Friending on Facebook. Worth a watch for those who are targeting this demographic and get a bit of insight into the first digital kids as they enter their 20s.
Older demographic is growing more than other demographics in Canada and the United States. Those over 50 are also the fastest growing demographic with respect to social media, though this would be reflective more from the opportunity to ramp up the participation of this group and the plateauing of younger demographics, rather than any new exciting trend. The real story
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Don’t focus on fancy apps; focus on creative status updates. The newsfeed is the goldmine. Only 10% of fan interactions happen on the actual page Wall, while a whopping 90% occur in the newsfeed. What makes an effective status update? Here are some essential elements: Keep updates short & sweet. Ideally no more than two sentences or people won’t read
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All major social platforms have their own usage guidelines. The following is some themes that emerge on the major social platforms. Of course it is always due diligence to read the actual guidelines on each platform’s website. Facebook: http://www.facebook.com/terms.php Twitter: http://t.co/nY4u5Nf Brand Guidelines: – Twitter: Offers “Verified Account” badges for accounts and “Promoted” badges for accounts, tweets and trends. These
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Cisco recently released a report and asks “Is the Internet a fundamental human necessity? Is a workplace with flexible mobility policies as valuable as salary?” The study reveals that one of those ready to enter, or already in an entry level position, consider the Internet to be as important as air, water, food, and shelter. Their desire to use social
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I recently read about a new Facebook app that allows you to automatically post a fan of the week based on the interaction of fans on your Facebook page. To me it causes two concerns. Is the fan of the week the one who makes the most likes, comments, wall posts? Or is it one who gives the most value
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