Whenever there is an impending election south of the border I tend to start being a news hound. I find the especially the race to the Whitehouse much more interesting than the elections held here. That said, let’s take a look at how the two candidates are faring on twitter. The following infographic is from Social media analysis firm PeekAnalytics.
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I always likened twitter to a formal get together in your living room with your financial advisor and Facebook to the kitchen. I would add that for LinkedIn, think of it as a long running self made marketing plan for your future employer to peruse. As for Google+? Come on, do you ever check that account? Expert finder resource
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If you have not been on the actual twitter website lately, there is a small change. The site now just sports the little blue bird. No “t” icon or the blue and white twitter logo. Just the bird. Much like the Nike ‘swoosh’, twitter is most likely confident enough in it’s brand to just, well, have a bird. New twitter
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I meant to post this earlier in the month. For those of you who use TweetReach as a way to measure your performance of your twitter feed, the metrics have changed for the better. Previously, this is what you had been given on a hash tag, account or word (not showing the most relevant recent tweets associated with the
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Twitter is usually seen as the country cousin to more popular Facebook and other social platforms, but with the integration of hashtags in popular culture – most notably news and current affairs programs, it is becoming not only a news spreader, but a news maker with many stories breaking on the platform. Arab Spring anyone? Some of the interesting numbers
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Social Media Examiner has released it’s fourth annual social media study – the 2012 Social Media Marketing Industry Report. Over 3800 marketers reveal where they focus their social media activities, how much time they invest and what the rewards are. Included in the report is: What social networks marketers will focus on in the future The top 10 social
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The fastest-growing social media site ever has become a huge traffic referral (arguably, more powerful than Google+) for all businesses. An increasing number of companies are leveraging the platform to reach a new audience, increase visits to their websites, and generate leads or retail sales. And guess what? It’s working. In Learning LinkedIn from the Experts, five LinkedIn specialists provide
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Yesterday in the article Social Media Metrics I talked about the best type of metrics for tweeting. One of the things I like to do with this blog is tweet the posts to my followers. Using the simple hashtags for the relevant information of #facebook and #twitter and also mentioning the source of the original information that formulated my article
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Analytical site Social Bakers recently gave recommendations on what metrics are important for social media monitoring. They put it forth that you should be following these: FANS – Total number of fans ENGAGEMENT RATE – The amount of people on average interacting with your content RESPONSE RATE/TIME – Response rate and time to your fans posts, very critical for reactive engagement GROWTH – Momentum
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