Archive for the 'Twitter' Category

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Don Draper’s Social Media Blitz

Trying to convince their clients that “everything ages fast,” Brazilian ad agency Moma mocked up some hilarious vintage 1960s-style ads for Facebook, YouTube, and Skype. (Including charmingly broken Brazilian English.) The ads are currently being published in Meio & Mensagem, a Brazilian newspaper. – Gawker Funny thing is, where is the Google+? Maybe it’s not so prevelant in Brazil as
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A Tale of Two Grammys on Twitter

On Friday, February 10, 2012 Twitter announced that “This Sunday night the 54th annual GRAMMYs will air on CBS. As with so many other live events on TV, one of the best ways to experience the show is to follow the conversation on Twitter. When the show starts, use #GRAMMYs to see what the world is saying about the performances,
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Art Feature - Look alike

Ho Hum – It’s Doppelgänger Week Again

Doppelgänger Week has it’s origins on Facebook in 2010, when a fellow named Bob Patel, who was told he was strikingly familiar to Tom Selleck, declared Doppelgänger Week to be the first week of February. I think this might be more of a lore than a fact as being the first, as Mashable reported in 2009 that Coke Zero had a Facebook
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Twitter Bird on Laptop Feature Image.

Retweet Me Please.

So now that you set up a twitter account, do you know what to do? When to do it? Why you are doing it when and how you are doing it? Follow Follow those who follow you. There is a magic threshold of where you follow more than follow you that will have you marked as a spam account. You
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Consumers are Social Buyers

Market Research Gets Social [INFOGRAPHIC]

It is well known that marketing in the traditional sense of the word is on a stormy ocean these days thanks in part to social media. Over 90% trust peer recommendations and 70% trust opinions of other buyers. That can only mean that marketers will be looking ot include the social quotient into their research when reviewing a brand or
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Dog in the Tub

Separating your Circles of Friends

These days it would not be a surprise to anyone if you have more than two or three accounts on a social network. Now the juggle comes in how to manage those different networks and how to keep grandma and your new beau separated. For Facebook, it is a little more of a pain as you have to subscribe the
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Do you need to go on an Information Diet?

I really can not add more to this great discussion from Q on CBC Radio than what is said below: Clay A. Johnson argues that if you feel like you’re suffering from information overload, the real problem is probably your own bad habits. In his new book, The Information Diet, he makes the case for mindful media consumption. He advocates
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Social and Search Marketing Synergies

Search marketing has proven its marketing worth by driving traffic, brand value and an audience ready to convert. Social media – encompassing news, bookmarking and knowledge sites such as Digg and Wikipedia as well as networking and sharing sites such as Facebook and YouTube – provides huge audiences, lots of brand conversations and an entirely new marketing frontier. There are
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Targeting the Growing Senior Demographic

Older demographic is growing more than other demographics in Canada and the United States. Those over 50 are also the fastest growing demographic with respect to social media, though this would be reflective more from the opportunity to ramp up the participation of this group and the plateauing of younger demographics, rather than any new exciting trend. The real story
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