Evgeny Morozov presents an alternative take on ‘cyber-utopianism’ – the seductive idea that the internet plays a largely emancipatory role in global politics. Exposing some idealistic myths about freedom and technology (during Iran’s ‘twitter revolution’ fewer than 20,000 Twitter users actually took part), Evgeny argues for some realism about the actual uses and abuses of the internet.
Internal resources or farm it out. It is a big question these days as more companies are looking to take advantage of social media. Careful. It is not so easy as you think. This infographic from Mindflash can help guide you. Use the socialmedia tag to your right to find more articles to help you figure our your next steps
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Ever wondered who recently unfriended you? If you have under 100 friends on Facebook then you can probably guess. But as we start to add more people to our friend list who we may have met (if at all) only once and use our friend list as more of a network for our personal brand channel on Facebook, it is
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Yesterday in the article Social Media Metrics I talked about the best type of metrics for tweeting. One of the things I like to do with this blog is tweet the posts to my followers. Using the simple hashtags for the relevant information of #facebook and #twitter and also mentioning the source of the original information that formulated my article
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[Being one who uses HootSuite and Adobe products. I thought it prudent, if even for my own historical interest, to post this press release. – textureweb] The integration between HootSuite™ Enterprise Social Media Management System and Adobe® Digital Marketing Suite connects social media messages to website conversions and stats; this integration brings social media practitioners the kind of measurement prevalent
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Analytical site Social Bakers recently gave recommendations on what metrics are important for social media monitoring. They put it forth that you should be following these: FANS – Total number of fans ENGAGEMENT RATE – The amount of people on average interacting with your content RESPONSE RATE/TIME – Response rate and time to your fans posts, very critical for reactive engagement GROWTH – Momentum
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As much as stats will shout out the value of social media, sometimes it still confounds me as to those who see it as only a waste of time where people only talk about what they ate for breakfast. Sort of like how everyone thought the Internet was for geeks and porn and would never be good for anything else
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Yesterday I received a lot of posts on my Facebook wall as it was my birthday. What the problem was, was that I could not readily access to see who was posting, or to like each post because of the volume. This got me thinking of how this really is a limitation for someone who might have upwards to 5000
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Blais DiPersia, Product Designer at Facebook explains some of the nuances of Facebook’s design with regard to Pages with the new Timeline.
On March 30, 2012 all Facebook pages will automatically get the new timeline design. Don’t Panic. There is time. First off, if you are having a good return on your page investment, carry on as usual. The addition of the timeline gives a few new items, takes some others away, but in general pulls together a lot of changes in
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