Archive for the 'Marketing' Category

The official Nokia blog - Nokia Conversations - posted an infographic on the two companies' shared history of innovation.

Microsoft Aquires Nokia [INFOGRAPHIC]

Microsoft is buying Nokia’s handset and services business.The $7.2 billion deal is the second largest for Microsoft (the largest being Skype). This helps the company focus on the exploding tablet and mobile market that Microsoft has been remiss until recently to take advantage of. The heavy income from the popular OS Windows has until now mainly driven revenues for the
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feature Danny Bonaduce (Danny Partridge) flips the bird

Viral: We Must Deliver to the Client! – not

Golden Eagle Snatches Kid in Montreal So yes you have all seen this and at first were taken in. The reality was that students from an arts college in Montreal were tasked to make a viral video that would garner over 100K views. They did well. After researching about what works best on YouTube it was kids, animals and more
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Retargeting Facebook Ads [INFOGRAPHIC]

Lot of buzz is out there on the efficacy or use of Facebook Ads. This is a timely inforgraphic which I thought you may have not seen. The following infographic from MDG Advertising examines Facebook Exchange (FBX), Facebook’s retargeting ad platform, which enables advertisers to execute real-time bidding (RTB) for the social network’s impressive ad inventory. – Mashable

corel post

Evoking (the Wrong) Response with Facebook Ads

Once mighty Corel evoked some response by telling folks on Facebook that they should switch from Adobe CS to its photo editing software. Thing is, it wants to target users of Photoshop, but chooses instead to target all of the CS suite. This includes web production, video production and other non photo creative tools. The power of CS is the
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feature linkedin endorse

Endorsement Entaglement

Being in search mode for a work has shown me some interesting trends that perhaps I might have not otherwise have picked up on. Lately I have been tweaking my LinkedIn profile which I have had for 10 years but really have not needed to change other than some updates. The activity has led to others in my network seeing
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Gardener of the Digital Garden

Digital Marketing encapsulates many forms of marketing that I believe belong really under one moniker. Social media, paid search, display and Facebook advertising, reach and analysis, content development (non-article based), peer review research and industry related blogging all work to further the goal of awareness of an organization. As marketing is about awareness, the aspect of digital marketing encapsulates creating
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feature 50s mall

Keep Me Waiting and I Will Leave

I tied to think up a great blog but in the end I was defeated. My laser mouse was all over the place. WTF i said to myself. Oh it might have been easier if  I did to have so much in my mind with the job search but there it stands. I have had major hurdles both with my
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