The season of consumption. The season of giving, The season to connect to your faith, The season to wish for snow. The season to be pretty much feeds up with crowds. Before and after the 25th. One thing I really wanted in 1974 was the Smash Up Derby Set. That was about the time that the mixture of marketing and
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I dropped into Hubbards last weekend and with dismay saw more signs at the exit to the old highway. Where there used to be one or two signs about local business, now there are numerous ones mostly targeting travelers, but this fall I see new ones. Ones for roofing, construction, soil fill. So what does this say? Those who spent
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In my youth I was enthralled with the ability to take my music remotely – more than the portable tape recorders of my older siblings. I enthralled in the walking, bilking and just plain hanging out ability to listen to my cassettes. Indeed the Walkman from Sony changed my buying patterns – dropping being tied to the family turn table
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Recently while grocery shopping I noticed a new product which might help me keep my stainless appliances up to par. Wipes, regular clothes and other solutions are a pain as anyone who bought a stainless appliance will attest to (why did they stop making black or even avacado green?). This product was from Scotch Brite. What did catch my eye
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Well this was quite the day with revelations all around with respect to the Senate scandal. The main thing is that truth never varies this be the Duffy status. Lies do. That be the the PMO’s status (Nigel Wright had from the lips of Stephen Harper, until today, had resigned. Now I hear that He was according to the lips
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It starts with the “Allo, my name is Mike (or Frank or John or some other anglo saxon name) from someone who is obviously from India. They want to confirm your name and that you have a computer. You know the drill. They really want to get into your Windows computer under the guise that there is a virus. I
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OK so here in my part of the world there is a large backlash against cups from coffee from Tim Hortons coffee ( no ‘ as they need to be in Quebec). They are everywhere. What to do to pick those up? Nothing! The question is what to do to stop the dumping in the first place. Well for me
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This is the third of my historical series on marketing. Listerine. Had it today? Used it? In any case you know it as what? A mouthwash of course. But that is not what is was made for originally. Originally it was an antiseptic. When the 1921 recession came about, then the sales declined of the antiseptic. Gerald Lambert who was
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In my second installment about the advent of marketing, history and advertising I want to draw attention to something that was prevalent in the first decade of the 20th century. This was the line of still new or fresh or undebated ideas about psychological and analytical analysis. Still at that time, one could take leanings or rather reports and relate
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The idea that we have within us a power to disseminate and detect what we see and hear in advertising might not be what it seems. We have been subjected to over 100 years of manipulation by advertising. Is this a good thing? A bad thing? Regardless, advertising is part of our lives and dictates trends. Advertising was a catalyst
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