PostRocket has created a couple of easy to understand infographic that aims to help you understand how newsfeed stories are delivered to users on Facebook. The advent of EdgeRank has some mathmatically challenged folks in marketing and elsewhere a bit lost. Remember – more see what you post than your timeline of posts. The majority of folks spend time
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On the weekend, my daughter suggested that if she got over 10,000 likes, would I quit smoking. I was not sure that she could get this number as she did not mention where she was going to post it. So thanks to the power of social connectivity, I guess I have to at least give it a try. My daughter
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Thinking of using Kijiji to sell something? I have. I have also bought something off it. I love it. This time round however someone got a melon of a dishwasher from Sears and is using the platform to let you know what a piece of crap it is. Complete with service history. Let this be a lesson for those corporations
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How is it that some are still not understanding the value of social media to their bottom line. Could it be that these companies are afraid to engage customers or have to face consumer comments?Perhaps this more traditional explanation of how important it is to be involved might help – if not directly then as an acedote to help those
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Last week I had the chance to participate in the forum regarding a local infrastructure topic. The CBC was hosting a forum and it was webcast as well as carried on the radio and the snippet of when I spoke at the 30:30 minute mark made it on the news. While not all digital in nature, the reason I came
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The following article outtakes from Leanne Italie of The Associated Press. While some may still be in the dark as to what the red and pink equal sign is, the article covers that aspect, however it is a bit trite in a sense that it questions the power of social media and sees people using this as a social moniker
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When to post, tweet, speak, shout. This infographic from Argyle Social gives some idea as to the whowhatwherewhatwhenwha?
I have been seeing a lot of mismatched cover and profile photos on pages where they owner wants the two images to integrate and wanted to review this as it has been some time since I have done that in an article called Facebook Image Measurements. Lets start with a template. You can achieve this by doing a screen grab.
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By showing that your organization is a community caring one through donations to worthy causes, it is not only acceptable, but of excellent benefit of the donation program to encourage the amount that is given to charity based on page likes. Page likes over time will tailor off as people like the page to raise the monetary bar, and may
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The following story from the Metro chronicles the efforts that Ford has taken with regards to social media. I find it not only interesting, but a story that continues to change and evolve as social media becomes more of our lives. Facebook is bringing brands closer to the consumer and letting the consumer take the controls with it comes to
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