Lot of buzz is out there on the efficacy or use of Facebook Ads. This is a timely inforgraphic which I thought you may have not seen. The following infographic from MDG Advertising examines Facebook Exchange (FBX), Facebook’s retargeting ad platform, which enables advertisers to execute real-time bidding (RTB) for the social network’s impressive ad inventory. – Mashable
It starts out with this. Usually they have one person in common as a friend. Be Aware. Mine was from Mirah ILge You can respond like I did, but you are not talking to an individual but a bot – something which looks for a response and then sends this out. No doubt since what I said has
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The following is what I found on YouTube and wanted to share it with you here. The channel art on YouTube is not just a small image, but one that you should look at exploring a bit further if you are using your channel for professional reasons. I thought I might post it in it’s entirety for educational reasons in
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Being in search mode for a work has shown me some interesting trends that perhaps I might have not otherwise have picked up on. Lately I have been tweaking my LinkedIn profile which I have had for 10 years but really have not needed to change other than some updates. The activity has led to others in my network seeing
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Digital Marketing encapsulates many forms of marketing that I believe belong really under one moniker. Social media, paid search, display and Facebook advertising, reach and analysis, content development (non-article based), peer review research and industry related blogging all work to further the goal of awareness of an organization. As marketing is about awareness, the aspect of digital marketing encapsulates creating
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I tied to think up a great blog but in the end I was defeated. My laser mouse was all over the place. WTF i said to myself. Oh it might have been easier if I did to have so much in my mind with the job search but there it stands. I have had major hurdles both with my
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As I have mentioned in previous posts, I am not at present able to upload any media. To me part of what I want and need to tell in my storytelling must include graphics. This has led me to not posting. It also has led me to a realiszation about the importance of this blog to me. I am unsure
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Benjamin Moore has a contest that asks you to vote for the place that matters to you so that they can provide the paint to “Paint What Matters“. This is in partnership with Brad Pitt and his organization makeitright.org. Here in Halifax, our own mayor got into the act. Mayor Mike Savage does a great job at helping to promote
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Having been asked a question about online property listings, I did a bit of research. Kijiji is becoming a place to list property for sale. Speaking specifically about commercial property, the trick is that the property listings are like other items, they are segmented by geography. So how do you target prospective buyers outside of your community to get
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I’m a big fan of the AMC series Mad Men. One thing that I draws me to it is the setting. The details and fashion are very well researched. If you have watched the entire series to date, you will notice changes to the set design and the characters fashion. Subtle yet very specific changes that reflected the changes over
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